A drop in the ocean

If you are looking to make a change it’s not an hour of exercise per week you need help with.

It’s the support outside of that gym session. Sure a trainer beasting you in the gym is fun and exercise is great and you’ll feel good it. But to make changes you need to go beyond that. You need to look past someone counting how many burpees you’ve done. To someone who can give you support outside of that gym session.

I’ve seen people that have had trainers for years and made zero change. That’s because one hour of the week that you exercise is futile when it comes to improving your health. It’s a drop in the ocean. 

As I said it will make you feel good for having done it but if you don’t have your nutrition on point it doesn’t matter. if you don’t have your sleep and stress managed then you aren’t getting to the crux of it.

It’s like putting a plaster on a broken arm

Lifestyle choices, the things that you’ve engrained over the years. Are the things that have got you into this situation. One hour of beasting a week isn’t going to help.

And what happens outside of that gym session with a trainer? You’ll have a vague idea of what to do from the sessions you’ve had but as soon as you walk out of the gym. You are on your own. This is tragic because that one hour in the gym accounts for only 4% of your day.

The other 96% is going to be a guessing game, the foods you eat your sleep cycle, how you manage stress, your activity. Plus all the other things that encompass your quality of life.

Without knowing what to do for the rest of the week you are stuck. Unaware of what you need to do to change your body nor do you have the mindset to facilitate change.

That one hour with a trainer does nothing to help you understand your metabolic rate. To determine the calories you need for fat loss and improving your energy. What needs to be a part of your diet to optimize testosterone levels and ensure you are helping keep lean mass. What exercise frequency and type you need to build muscle. Mitigate stress and elevate testosterone levels. What your sleep cycle looks like to ensure that you are energized. So you have focus and improved executive function.

Don’t get me wrong it’s admirable taking action to make a change but when you are not changing. It’s a poor investment. And it’s not the trainer’s fault, I’m sure they’re doing the best. But unfortunately, the entry standard into the fitness industry is low.

Gym staff will be able to guide you with exercise techniques. But someone with a Degree in sports science will have advanced knowledge of physiology. To program your sessions and recommend what exercise is relevant to your goal.

A Nutritionist will be able to plan out your diet to ensure that you achieve your goal of getting leaner. Whilst ensuring that you adjust your diet to optimise your energy and productivity. Increasing your testosterone levels.

An NLP Practitioner will help you manage stress. And ensure that cortisol doesn’t diminish your vitality and energy.

This is why it would be prudent to have a health coach in your corner. Someone qualified in all those areas. Who can program your lifestyle to improve your health. 

Ask yourself ‘what is the cost of not doing so?’ To continue on spending thousands on trainers whilst making no change. Wasting time getting nowhere with the newest fad diet that claims to be better than the last fad diet. To carry on feeling tired, exhausted, and stressed.

That is going to be very costly in terms of time and money. Not to mention the toll on your health.

The Limitless Lifestyle Blueprint covers every area of your lifestyle. To ensure that you are in the best possible health to live the quality of life that you want. To look good, feel good, and have that abundance of energy that helps you perform at your best.

Click here

Progress not perfection

Good moaning Friend,

I hope you know that it’s common for willpower to fail at times. You may suddenly give into junk food and overindulge because of hunger or temptation. 

Or you may skip a workout because you had a shit day at work or an argument with your spouse and you are not in the mood. Or maybe you binge-watched a Netflix show and didn’t go? 

These things happen. You must forgive yourself and get back to it. So many people make the cardinal error of aiming for perfection and when they slip up, they feel like they’ve failed, and the entire goal has gone to waste. 

They then decide to just let themselves go, carry on with the bad habits, and give up on their goal. It is the equivalent of getting a flat tyre then slashing the other 3! All because they slipped up once and think it’s ‘game over’. It’s not! 

Acknowledge your mistake and analyze why you slipped up. Maybe you need to remove all fun foods from your kitchen, so you don’t binge. Or maybe you should work out first thing in the morning, so you don’t skip your training sessions. 

Once you figure out a way to rectify future mistakes, you’ll increase your compliance and prevent future slip-ups. It is easier when conditions are right.   

Aim for over 85% compliance with your routine and habits. 

No matter how disciplined you are, you will make a mistake and give in to temptation here and there. If your compliance is 85% and above, you’ll definitely be on track to achieving your goals. Perfection is unattainable. Progression is what you are focusing on!

If you’ve lost 0.5 kg this week that’s progress! If you’ve done more exercise or you’re stronger than last week, that’s progress! If you’ve got more sleep or controlled your temper in a situation that would typically see you erupt. That’s progress! And that my friend is all you need to concern yourself with.

If you want to make progress with your health and fitness. To look better, feel better, have more energy, and increase your productivity. Then the Limitless Lifestyle Blueprint is for you.

Click here

Measure your progress

Often when we hear words like tracking or recording we fret and become anxious. We avoid compiling data about ourselves because we are fearful of what the numbers might tell us.

I wanted to tell you that this data/feedback is where you are, not who you are! These numbers should not define you, only bring to your attention that there is still work to be done.

I advocate you measure your progress as the data you gain tells you that you are:

1. actually taking action, not thinking that you are taking action.

2. on the right trajectory towards your goal because you can see a trend.

This in itself is motivating and will aid momentum. Because you can see that what you are doing is working! And that’s the most reassuring and satisfying feeling; knowing that what you are doing is working!

You move out of that limbo. That frustrating zone where you are taking action but you aren’t sure if it’s working or not. It’s a soul-destroying place to be when you are trying your hardest but you don’t see progress. Because you are unsure if your actions are worthwhile.

‘Am I wasting my time? Am I ever going to see results?’

Which is I offer a money-back guarantee on The Limitless Lifestyle Blueprint.

I know that when you follow the steps I’ve outlined you will achieve results, that will have you looking and feeling great. Giving you more energy, productivity, and confidence. Not only from being in great shape but from not wasting mental energy on your health concerns.

So if you are ready to start measuring your progress click here

Regret

My palms get sweaty on hearing that word. It makes me think if I’m making an impact and if I’ll be where I want to be 10 years from now.


Regret is a scary word. But it’s also a motivating word. Because regret DRIVES me to take action because I never want to feel it.


I’m DRIVEN to do everything in my power to succeed… So I don’t feel regret later.


Whether it’s tomorrow, next month, next year, or next decade. I’m always doing my best to move forward. Even if I don’t succeed every time – I’m always trying. As long as I’m enjoying the journey, I’m happy.


Because you never know when the journey will end. So that’s why I make the MOST out of every single moment. Because I never want to feel like I didn’t give it my all.
I know this is a deep message, but it’s one you need to hear.


No matter what you’re going through right now… Don’t give up!


Because the relief & success you’ll feel after you make it out of a bad situation feels SO much better than regret. Remember that!


So if you are trying to lose those 30 pounds you’ve been trying to lose for the past 10 years. 


Lower your risk of health concerns.  


Avoid a divorce that would cost you half your wealth.  ⠀


Achieve that promotion which adds extra £££ to your take-home. From focus and productivity at work.

These are all doable. The beautiful thing is The Limitless Lifestyle Blueprint covers most of the above.

A system that is more efficient, faster, and customized to your specific lifestyle. 


Click here

You make the decision

Good moaning Friend,

Answer me this, and be honest with yourself. Is the best version of you is being kept at bay by your habits? Is your lifestyle doing you a disservice? Are you longing for a change?

Are you stuck in a rut? On a negative trajectory with your health and fitness, always feeling lethargic? Stuck in the monotony of life doing the same thing over and over, not progressing. Getting fatter, unhealthier, and dreading your next medical?

Do you see other guys in great shape seemingly effortlessly? Watching them engage in public displays of affection with their other halves.

Well?

I know, it’s a real papercut! But fret not! All this can be remedied.

I know what you’re thinking, those guys are not me, they live a different life. They have the time, I don’t.

What if I told you that the guys I work with were of exactly the same mindset. They didn’t believe it was possible. But to quote Nelson Mandela…

‘It always seems impossible until it’s done.’

These guys were no different to you. They knew they needed to change. They could feel their energy draining, their vitality slipping away.

Their problem was that they didn’t have a plan (like Alice in Wonderland asking the cat for directions, but not knowing where she was going).

That was until they took action. They made the decision to change. They committed to getting the most out of life before shuffling off this mortal coil. They took control and realized what I’m about to tell you now. Your health, your performance, your work-life balance… 

…starts with you!

It starts with you implementing self-discipline, managing your time. Saying no to the irrelevant and distractions. Blocking out family time, gym time, time for yourself, as you would a work meeting.

‘Ok Andrew I hear you, but where do I start with all this?’ You ask.

Well, to give you a plan going forward I have upgraded my free guide.

The Gentleman’s Guide to Vitality

In it, you’ll find:

*Diet tips for weight management and supporting testosterone levels
*Workout plans to improve body composition and reduce insulin resistance
*Sleep guidance to guard against testosterone decrease
*Stress management to reduce cortisol levels

Click here to download 

Start implementing the things in the guide and I promise you that you’ll be in a better position with your energy, productivity, and happiness.

But if you need some more support, someone to work it out for you, connect the dots, expedite the process and keep you accountable…

You don’t build confidence!

‘That would be great. I would love to do that Andrew but I don’t have the confidence.’

‘You do’. I told him. ‘The confidence is there. You only need to remove the layers of insecurity that are suppressing it.’


‘It is there inside you. It’s a case of stripping away the negative narrative about your health, appearance, and future.’


‘That’s what we are going to be working on. Removing those limiting beliefs with physical and mindset changes.’


I could see the light bulb turn on. I could hear the cogs whirring. What I had said had landed. All of a sudden, James had switched on. What a great initial consultation we had.


James was no different from the other guys who I’ve worked with on The Limitless Lifestyle Blueprint.

Unfulfilled in their career because they are underproducing (due to low energy levels). 

Not progressing to the next level promotion that they have been working towards for the past 5 years. ⠀⠀⠀⠀⠀⠀⠀ 

Unconfident in their body and their intimacy with their partner has dropped off.

Stuck because they have been wasting thousands of dollars and hours on quick fixes. And they are still in the exact same spot as they were 5 years ago. 


Except worse off because they are 5 years older. 

This is why signing up to The Limitless lifestyle Blueprint and going through the modules of change, is beneficial. Because what you are paying for is time.  

Time saved from not following bad advice.  


Time saved from expediting the outcome. 


Time accrued from stacking years on to your life. 


Time back with your family because you are present and have balance.

For more information on how The Limitless Lifestyle Blueprint can help you click here.

In the eye of the beholder

When I go into the city, I find it a bit of a sensory overload. The lights the billboards, advertisements everywhere.

Even in the atrium of the office building where I was sat waiting to deliver a talk. A huge TV screen displaying a couple with athletic physiques running on a beach at some luxury holiday resort.

The managing director walked into the lobby area. “Andrew” he extended his hand to greet me.

We exchanged pleasantries as we were walking to the elevator, he mentioned that I should make the most of the advertisement he saw me looking at.

“It’s getting removed from the feed as someone has complained about it. They said it was offensive.”

This seemed absurd to me. I’m all for body positivity but when it goes the other way and there is almost a positive discrimination against those who have an athletic physique. Then it’s gone too far”

I find that the complaints usually come from people in the most pain and are uncomfortable in their bodies.

I think it triggers that uncomfortable pang of discomfort. Because they are comparing their physique to those in the advert. And they then feel guilt, inadequate or inferior.

They complain about being reminded about. This way they don’t have to hear the uncomfortable truth. 

When I went back to the office to deliver another training session. This advertisement was replaced with a clothes company advert featuring plus-size models wearing their plus-size range. With the slogan ‘big is beautiful’ scrolled across their logo.

Now big (I’m talking obesity/high-fat mass, not tall or high muscle mass) may be beautiful to some. But according to the empirical evidence big is dangerous!

I think the message ‘big is beautiful’ is not a good one. It’s like saying smoking is cool, or drinking is fantastic. 

When you celebrate and encourage people to embrace an unhealthy position the problem grows. People become ignorant of the risks associated with obesity because it is accepted.

Is shaming the answer? Absolutely not! This will only exacerbate the situation. I’ve seen celebrities go on TV and say we should shame people who are obese. This only compounds the issue.

Is celebrating it the answer? No this only promotes and confuses.

Is education and eradication of false information the answer? 

It could be. 

I personally think that Health and wellbeing should be part of education. Food technology could be adapted. So that children learn about balanced meals and energy content (calorie awareness).

I’d love it if my job didn’t exist. Because people know how to stay fit, healthy both mentally and physically.

I’ve worked with so many people that have been in an unhealthy position. and is not just the physical health issues

it’s the psychological ones that come with it.

Unfulfilled in their career because they are underproducing (due to low energy levels). And not progressing to the next level promotion that they have been working towards for the past 5 years.
⠀⠀⠀⠀⠀⠀⠀
Unconfident in their body and their intimacy with their partner has dropped off, and they are starting to look at what else is out there.
⠀⠀⠀⠀⠀⠀⠀
Stuck because they have been wasting thousands of dollars and hours on quick fixes. And they are still in the exact same spot as they were 5 years ago. Except maybe worse off because they are 5 years older. 

If you want to get unstuck, next month I’m taking on 2 people for my one-to-one coaching program.

Click here to book in for a call if you would like to discuss.

Health and wellbeing talk


Through the sea of raised hands, I could see the food. 

It looked amazing, pigs in blankets, goujons, samosas. All beautifully presented by the waiting staff on silver platters.


I was salivating and I could hear my stomach grumbling. I kept having to swallow before answering a question. And make sure the mic wasn’t picking up my grumbling tummy.


The food had been sat there for some time, it felt like hours. It had to be cold. But that wasn’t going to stop me. As soon as the Q& A session was over I had visions of swan diving into the middle of the banquet.


I couldn’t be the only one who was ready to eat and yet still the questions kept coming;


‘You know the slide where you had the person’s metabolic rate…’


‘What is the most effective way I could calculate…’


‘Which means of tracking do you use…’


‘You know the machines in Boots the pharmacy…’


‘My Fitbit says that I…’


And then it was over. The last question was answered. Yes, food time.


But I had celebrated early I could see a queue forming. People who wanted to ask me a question that they didn’t feel comfortable asking in front of the group.


I get it, they might feel that they are asking a silly question. And don’t want to look silly in from of their work colleagues.


Or it was something personal that they didn’t want to share with the rest of the company.


All manner of weird and wonderful questions I fielded. The hunger sensation was suppressed. I was full of the feeling of satisfaction you get when you help someone to understand something.


The last person in the queue was the company director. “Andrew that was fantastic.” He said with a big smile.


“You kept 50 hungry people so engaged that they didn’t even notice the food come out”.


“You must be hungry yourself, go and grab yourself some food and meet me at the bar”


‘Finally, some food’, said the voice in my head in a Gordon Ramsey accent.


Or so I thought. I stood there overlooking the spread in disbelief. The staff members had ripped through the buffet like locus through a crop field. 


Good job the hunger (Ghrelin wave) had passed. So I headed over to the bar to meet up with the Company Director. 


“Andrew” The Director greeted me. “Let me introduce you to Phil. Phil runs a finance company”.


“That was great, how do I get you to come and deliver that seminar to my staff they would love that”. Phil said.


And that is how it started! That is how I ended up on the circuit (so to speak). A favour for a friend that turned into an opportunity to talk to businesses all over.


And Jesus have I missed it. Webinars have been nice and all but it’s not the same as going into offices and meeting people. Having that connection in a live face-to-face setting.


And I’m excited about this semblance of normality returning. Now that people are going back to the workplace.


Email me for more info on a Health and Well-being talks from yours truly
.

Devotional practices

Sunday night rolls around and a cold bead of sweat travels down the forehead of the poor WW member. Uneasy about the prospect of tomorrow’s weigh-in.

So they formulate a plan; consume only dust and dehydrate themselves to prep for the evening meeting.

Flustered and late they arrive at the community centre. As soon as they enter they are summoned by the leader. As they walk up to the stage they feel the eyeballs of the crowd on them.

Anxiety takes hold as they recall the M&M they found in their pocket and devoured at lunchtime. It was the only morsel that has passed their lips but that blue button-shaped chocolate could make all the difference.

As they step on the scale, complete with grimace on face they look down to see the numbers. The ones that will reveal their mass in relation to the earth. The scales move back and forth the needle jumping from oz to oz.

Silence falls as the leader checks the scales and consults their clipboard.  The whole event is similar in hype to pugilists weighing in for a Vegas box office event.

A hush falls over the crowd as the Leader speaks. ‘Well, David that’s the same weight as last week.’

‘Well, s**t. The whole week was mathematically pointless’ David thinks to himself.

If David had an understanding of how his weight can fluctuate from day to day. He would know that one weigh-in per week is a risky game.

If he were to weigh in daily he would ensure that he doesn’t miss the new lows he had been working on. And doing so first thing in the morning after visiting the ablutions would aid consistency.

He would also be content knowing that he only needs to see a new low each week. Not each day! This would show a trend and prove what he is doing is working.

Dishing the dirt on eating clean

The greatest trick that clean eating ever pulled was to convince the world it existed!

I continue to scour the health and fitness horizon for the meaning behind this paradox.

The diet fad that ripped through the industry was like a hurricane across the southeast of England, certainly left its mark. Confused dieters are synonymous with felled trees in its aftermath.

I continue enquiring to see if anyone can shed some light on it or what the parameters were behind the concept. Yet nobody can clarify.

‘Did you have to wash all the food with fairy liquid before consumption?’

‘Are there foods that identified with clean, dirty, or unsoiled?’

Still no answers!

My limited findings to date are that there seems to be a hint of assigning morality. Some omittance of ingredients. And a proclivity towards erroneous labeling like ‘natural’ and ‘organic’.

It’s tough to get answers because people’s retorts are always the same.

‘What is it?’ I ask.

‘You know, eating clean’. They reply.

‘Yes, but what does that mean?’

Then silence, a shrug, or an uttering about not eating crap.

Anyway, I’ll keep my ear to the ground. When I get some specificity over one of the biggest hoaxes to riddle the fitness world I’ll get back to you.

If you do know anything that would allude to an explanation please reply.

Speak soon

Andrew